Jueman (Mandy) Zhang

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Mandy Zhang specializes in digital media, media effects and persuasion, and multimedia journalism. Her research has been published in peer-reviewed academic journals such as Health Communication, Vaccine, Social Behavior and Personality, Journal of Consumer Health on the Internet, JMIR mHealth and uHealth, and Chinese Journal of Journalism & Communication. She has presented peer-reviewed papers regularly at the annual conferences of the Association for Education in Journalism and Mass Communication (AEJMC), the National Communication Association (NCA), and the International Communication Association (ICA).

Zhang teaches courses in multimedia production, web design, advertising design, multimedia journalism, and media research.

Zhang received her Ph.D. in mass communications at Syracuse University, M.S. in applied statistics at Syracuse University, M.A. in journalism at University of Missouri-Columbia, and B.A. in English at Shanghai International Studies University.

Before entering the academic field, she worked as a reporter for Shanghai Daily in China. She also had experience with NBC.

Publications

• Zhang, J., Wang, Y., Wu, Y., Wang, X., & Buck, R. (2017). A study of the Malaysia Airlines' missing flight crisis: News frames, crisis emotions, negative behavioral intentions, corporate reputation, and country image. In L. Austin & Y. Jin (Eds.), Social media and crisis communication (pp. 209-223). New York: Routledge.
• Zhang, J., Chen, G. M., Chock, T. M., Wang, Y., Ni., L. & Schweisberger, V. (2016). A psychophysiological study of processing HIV/AIDS PSAs: The effects of narrative versus statistical evidence form, novelty and sexual appeals, and viewer's sex. Health Communication, 31(7), 853–862.
• Han, G., & Zhang, J. (2015). New communication platform, valence framing, and health risk: Does social networking media matter in understanding painkiller use? Journal of Consumer Health on the Internet, 19(3–4), 161–183.
• Chen, B., Zhang, J., Jiang, Z., Wang, Z., Shao, J. Liu, K., Chen, L. Gu, H., & Jiang, J. (2015). Media and public reactions towards vaccination during the 'Hepatitis B Vaccine Crisis' in China. Vaccine, 33(15), 1780–1705.
• Gu, H., Jiang, Z., Chen, B., Zhang, J., Wang, Z., Wang, X., Cai, J., Chen, Y., Zheng, D., & Jiang, J. (2015). Knowledge, attitudes and practices regarding avian influenza A (H7N9) among mobile phone users: A survey in Zhejiang Province, China. JMIR mHealth and uHealth, 3(1): e15.

Presentations

• Zhang, J. Wang, Y. & Wanta, W. (2018, May). Reactions to Zika case data: Effects of data visualization and past occurrence information. Presented to the Health Communication Division at the 2018 International Communication Association Conference annual conference, Prague, Czech Republic.
• Zhang, J. (2017, March). Responses to 360-degree virtual reality news about Haiti in crisis after Hurricane Matthew: Presence, newsworthiness, cognitive, affective and behavioral effects. Presented at the 2017 International Crisis & Risk Communication Conference, Orlando, FL.
• Han, G., & Zhang, J. (2014, November). Effects of valence framing and social media on recall of painkiller use information: Learning health risk from Twitter, Facebook and E-newsletter. Paper presented to the Health Communication Division at the National Communication Association annual convention, Chicago, IL.
• Wang, Y., Zhang, J., & Wu, Y., Wang, X., & Buck, R. (2014, August). Virality of news tweets and videos of the missing Malaysian airliner: The effects of analytical vs. emotional content, modalities, and interface cues. Paper presented to the Mass Communication and Society Division at the Association for Education in Journalism and Mass Communication annual conference, Montreal, Canada.

Courses Taught at New York Tech

• DGIM 110: Digital Imaging Fundamentals
• ADVG 201: Advertising Design Concepts
• ADVG 310: Intermediate Advertising Design Concepts
• JOUR 101: Introduction to Journalism
• COMM 215: Media History
• DGIM 601: Multimedia Production Tools
• COMM 620: Media Research
• DGIM 759: Multimedia Web Design

Contact

• jzhang19@nyit.edu
• LinkedIn