Curriculum Requirements
Bachelor of Science in Business Administration
General Education
| Foundations | Credits: | |
| FCWR 101 | Writing I: Foundations of College Composition | 3 |
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Prerequisite: Prerequisite: WRIT 100 or Writing Placement Exam A course introducing students to the fundamentals of college composition. Topics include writing process, rhetorical strategies, basics of critical reading and thinking, analytical writing, and argumentative writing. This course serves as a foundation to prepare students to succeed in other academic writing contexts. Coursework includes a computer lab component. Classroom Hours - Laboratory and/or Studio Hours – Course Credits: 3-0-3 |
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| FCWR 151 | Writing II: Foundations of Research Writing | 3 |
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Prerequisite: Prerequisite: FCWR 101 or WRIT 101 Further development of the academic writing process, critical thinking, and analytical reading skills taught in FCWR 101. Focus on academic research planning, source evaluation skills, and audience awareness leading to a documented research paper. Specific attention to academic integrity in research writing. Classroom Hours - Laboratory and/or Studio Hours – Course Credits: 3-0-3 |
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| FCWR 301 | Communication for Business | 3 |
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Prerequisite: Prerequisite: Take one course in each group: Group 1 (FCWR 101 or FCWR 111 or WRIT 101 or WRIT 111) and Group 2 (FCWR 151 or FCWR 161 or WRIT 151 or WRIT 161) Building on courses taken in their majors, students will learn and apply concepts of effective written and oral communication appropriate for business careers. Focusing on communicating to specific audiences and developing an effective writing process, students will write in business formats such as memos, letters, reports, proposals, and resumes. Some assignments will include research and documentation. Students will deliver informative and persuasive oral presentations. Course work includes a computer lab component. Classroom Hours - Laboratory and/or Studio Hours – Course Credits: 3-0-3 |
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| Total: 9 Credits | ||
| Data Literacy | Credits: | |
| DATA 101 | Making Sense of a Data-Oriented Society | 3 |
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This course introduces students to the power of data as applied to real-life problems in today's data-driven world. Students will learn basic statistical concepts, how to identify reliable data, and to think critically about how to extract meaning from data. The course will discuss various biases, including social biases, how they affect data gathering and analysis, and how to address these biases. The course will also address ethical and moral issues associated with statistics, data collection and visualization, and data analysis. Students will learn how to present a narrative supported by data. Classroom Hours - Laboratory and/or Studio Hours – Course Credits: 3-0-3 |
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| Seminars (select courses from at least three of the four areas) | Credits: | |
| ICBS 3XX | Behavioral Science choice | 3 |
| Please view all course descriptions: http://www.nyit.edu/courses | ||
| ICLT 3XX | Literature choice | 3 |
| Please view all course descriptions: http://www.nyit.edu/courses | ||
| ICPH 3XX | Philosophy choice | 3 |
| Please view all course descriptions: http://www.nyit.edu/courses | ||
| ICSS 3XX | Social Science choice | 3 |
| Please view all course descriptions: http://www.nyit.edu/courses | ||
| Total: 12 Credits | ||
| Students must take four seminar courses from at least three different areas of study. | ||
| Math and Science Core | Credits: | |
| MATH 125 | Finite Mathematics | 3 |
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Prerequisite: Prerequisite: MATH 101 or Math Placement Exam. Review of elementary algebra and selected topics in statistics and probability. Sets, real numbers, graphing, linear and quadratic equations and inequalities, relations and functions, solving systems of linear equations, descriptive statistics, frequency distributions, graphical displays of data, measures of central tendency and dispersion, introduction to probability. Classroom Hours - Laboratory and/or Studio Hours – Course Credits: 3-0-3 |
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| Science choice | 6 | |
| Please view all course descriptions: http://www.nyit.edu/courses | ||
| Total: 9 Credits | ||
Major Requirements
| Liberal Arts for Business | Credits: | |
| ECON 202 | Principles of Economics I | 3 |
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A study of basic economic concepts emphasizing analysis of the aggregate economy. The fundamental concepts of national income and its determination, economic fluctuations, monetary and fiscal policies, and economic growth are covered. Classroom Hours - Laboratory and/or Studio Hours – Course Credits: 3-0-3 |
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| ECON 204 | Principles of Economics II | 3 |
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An examination of the processes of price determination, output, and resource allocation in perfect and in imperfect competition. Also covers labor economics, international trade and finance, and alternative economic systems. Classroom Hours - Laboratory and/or Studio Hours – Course Credits: 3-0-3 |
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| QANT 201 | Statistical Sampling Theory | 3 |
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Prerequisite: Prerequisite: MATH 141 or MATH 151 or MATH 170. This course introduces students to both descriptive and inferential statistics. Coverage includes applications to business and other disciplines and the use of technology as a decision support tool. Classroom Hours - Laboratory and/or Studio Hours – Course Credits: 3-0-3 |
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| MATH 151 | Fundamentals of Calculus | 3 |
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Prerequisite: Prerequisite: MATH 125 or higher or Math Placement Exam. This course provides a comprehensive introduction to calculus and its applications in business and the applied sciences. Topics covered include functions, limits, continuity, derivatives, tangent lines, extrema, concavity, curve sketching, optimization, exponential and logarithmic functions, antiderivatives, definite integrals, and applications such as marginal analysis, business models, optimization of tax revenue, minimization of storage costs, finding areas, and concepts of probability extended to discrete and continuous sample spaces. Classroom Hours - Laboratory and/or Studio Hours – Course Credits: 3-0-3 |
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| —OR— | ||
| Please view all course descriptions: http://www.nyit.edu/courses | ||
| MATH 161 | Basic Applied Calculus | 3 |
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Prerequisite: Prerequisite: MATH 136 or higher or Math Placement Exam. This course provides a comprehensive introduction to calculus and its applications in business and the applied sciences. Topics covered include functions, limits, continuity, derivatives, tangent lines, extrema, concavity, curve sketching, optimization, exponential and logarithmic functions, antiderivatives, definite integrals, and applications such as marginal analysis, business models, optimization of tax revenue, minimization of storage costs, finding areas, and concepts of probability extended to discrete and continuous sample spaces. Classroom Hours - Laboratory and/or Studio Hours – Course Credits: 3-0-3 |
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| Total: 12 Credits | ||
| Business Core Courses | Credits: | |
| BUSI 100 | School of Management Orientation1 | 0 |
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Three hour School of Management orientation to be completed as part of the professional enrichment requirement during student's first semester enrolled in the Bachelor of Science in Business Administration academic program. Classroom Hours - Laboratory and/or Studio Hours – Course Credits: 0-0-0 |
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| ACCT 101 | Accounting I | 3 |
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A study of accounting fundamentals. Topics include the accounting cycle, statement preparation, systems, asset valuations, accounting concepts, and principles for the sole proprietorship. Classroom Hours - Laboratory and/or Studio Hours – Course Credits: 3-0-3 |
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| ACCT 110 | Managerial Accounting2 | 3 |
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Prerequisite: Prerequisite: ACCT 101 Special emphasis is placed on the collection and interpretation of data for managerial decision-making purposes. A study is made of cost concepts used in planning and control, cost- profit-volume analysis, and budgeting. Classroom Hours - Laboratory and/or Studio Hours – Course Credits: 3-0-3 |
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| FINC 201 | Corporation Finance | 3 |
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Prerequisite: Prerequisite: Take ACCT 101 or ECON 202 and one course in this group: MATH 125 or MATH 141 or MATH 151 or MATH 170. An overview of the financial management function in modern business, emphasizing the time value of money and financial analysis. The financial and economic environment and capital markets and securities are covered. Classroom Hours - Laboratory and/or Studio Hours – Course Credits: 3-0-3 |
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| LLAW 110 | Legal Environment of Business | 3 |
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This course examines the legal and ethical environment of domestic and international business including contracts, agency and intellectual property and analyzes the regulatory environment including employment law, consumer law and antitrust. Classroom Hours - Laboratory and/or Studio Hours – Course Credits: 3-0-3 |
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| MGMT 102 | Principles of Management | 3 |
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A study of organizations and of the activities of a manager in an organization. The course follows a functional approach, analyzing such management concepts as organizing decentralization, use of staff, human relations, conflict, decision-making, planning , supervision, communication, and financial and production control systems such as budgeting and PERT. Classroom Hours - Laboratory and/or Studio Hours – Course Credits: 3-0-3 |
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| MRKT 102 | Introduction to Marketing | 3 |
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Study of the process by which consumers' needs and wants are analyzed and satisfied within the context of a modern marketing system. Investigation of current developments in the external environment affecting the marketing process. The role of marketing institutions in facilitating the flow of goods and services from producers to consumers is analyzed. Classroom Hours - Laboratory and/or Studio Hours – Course Credits: 3-0-3 |
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| MIST 216 | Management Information Systems | 3 |
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This course provides an introduction to information technology and application software. It also introduces students to how information is used in organizations and how information technology enables improvement in decision making at all managerial levels. Classroom Hours - Laboratory and/or Studio Hours – Course Credits: 3-0-3 |
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| MGMT 235 | International Business | 3 |
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Techniques for analyzing and understanding the world of international business. Students will examine the challenges posed by the multinational firm and the dynamic nature of international business. Team projects will complement lectures. Classroom Hours - Laboratory and/or Studio Hours – Course Credits: 3-0-3 |
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| QANT 300 | Production and Operations Management | 3 |
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Prerequisite: Prerequisite: QANT 201 Addresses activities required in the process of production of products and delivery of services. Background of concepts, processes and institutions in the production of goods and services will be covered. Computer applications are an integral part of this course. Classroom Hours - Laboratory and/or Studio Hours – Course Credits: 3-0-3 |
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| QANT 405 | Management Science | 3 |
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Prerequisite: Prerequisite: QANT 201 Quantitative techniques for managerial decision-making are covered. These techniques include linear and integer programming, nonlinear programming, decision analysis, queuing theory and simulation. Problems are modeled and then solved using computer software. Classroom Hours - Laboratory and/or Studio Hours – Course Credits: 3-0-3 |
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| BUSI 450 | Business Analytics | 3 |
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Prerequisite: Prerequisites: MRKT 102, FINC 201, QANT 300 This course discusses applications of business analytics to strengthening decision-making ability in different business areas such as marketing, finance, operations, and strategic planning. This course provides students with an understanding of the emerging role of analytics in business disciplines. It shows how to use analytics tools in a spreadsheet environment to effectively utilize and interpret analytic models and results for better decisions making. Classroom Hours - Laboratory and/or Studio Hours – Course Credits: 3-0-3 |
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| BUSI 495 | Career Building Platform1 | 0 |
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Prerequisite: Co-requisite: BUSI 435 This course attends to student career building, professionalism and workforce readiness through Professional Enrichment, Experiential Education, and Community Impact activities during the student's tenure in the School of Management. Senior standing. Classroom Hours - Laboratory and/or Studio Hours – Course Credits: 0-0-0 |
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| Total: 33 Credits | ||
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[1] Pass/Fail grading
[2] Finance concentration students will take ACCT 102 Accounting II |
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| Capstone and Experiential Education | Credits: | |
| BUSI 435 | Business Policy and Strategy | 3 |
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Prerequisite: Co-requisite: BUSI 495 This capstone, senior-year course, integrates knowledge and skills in the various functional areas of business for corporate and business strategy development. Student teams will develop a corporate mission, goals and objectives, and implement business policy by managing a complete value chain for a company; deploying marketing, operational and financial strategies and policies in a simulated competitive environment so as to achieve sustainable growth and productivity. Case studies and a computer-based management game will be employed. Classroom Hours - Laboratory and/or Studio Hours – Course Credits: 3-0-3 |
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| Internship/Practicum | 3 | |
| Please view all course descriptions: http://www.nyit.edu/courses | ||
| Total: 6 Credits | ||
| Electives | Credits: | |
| Business Electives3 | 6 | |
| Please view all course descriptions: http://www.nyit.edu/courses | ||
| Liberal Arts Electives | 15 | |
| Please view all course descriptions: http://www.nyit.edu/courses | ||
| Total: 21 Credits | ||
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[3] 100-level courses do not count towards Business Electives. Select one of the following concentration groups below:
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| Business Analytics Concentration | Credits: | |
| BUSA 301 | Data Acquisition, Injection and Preparation, and Visualization | 3 |
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This course discusses various aspects of initial stages of data management that include acquiring data from different sources, preparing data without any outliers and make them structured, and visually presenting the data in such a way that stakeholders can understand the performance of every processes of an organization. This course also embeds with latest technological tools, used commonly in industries, that support students to become masters of data handling. Classroom Hours - Laboratory and/or Studio Hours – Course Credits: 3-0-3 |
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| BUSA 305 | Python for Business Analytics | 3 |
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Prerequisite: Prerequisites: QANT 201 This course discusses applications of business analytics using the most popular programming language in the discipline to strengthen decision-making ability in different business areas. This course provides students with an understanding of the emerging role of analytics in business disciplines and shows how to use Python to effectively utilize and interpret data-driven models and results for better decisions making. Classroom Hours - Laboratory and/or Studio Hours – Course Credits: 3-0-3 |
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| BUSA 310 | Database Management Systems4 | 3 |
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This course provides an introduction to the contemporary database management systems. It focuses on the fundamentals of relational database management systems and their applications, the techniques and methodology used in database design and implementation, and the current developments in database theory and their practice Classroom Hours - Laboratory and/or Studio Hours – Course Credits: 3-0-3 |
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| BUSA 410 | Web and Social Media Analytics | 3 |
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Prerequisite: Prerequisites: BUSA 305 This course discusses applications of business analytics in the domain of web and social media. The students will develop social media data mining skills such as sentiment analysis and text mining using Python programming language. They will also develop a managerial understanding of web analytics measures and web performance optimization through Google Analytics. Classroom Hours - Laboratory and/or Studio Hours – Course Credits: 3-0-3 |
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| Business Elective | 3 | |
| Please view all course descriptions: http://www.nyit.edu/courses | ||
| Total: 15 Credits | ||
| [4] ITEC 290: Database Systems may be substituted. | ||
| Finance Concentration | Credits: | |
| ACCT 315 | Financial Statement Analysis | 3 |
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Prerequisite: Prerequisite: ACCT 110 and FINC 201. A critical review of corporate financial reports and associated footnotes from the perspectives of different potential users including: creditors, management and investors. Use of financial statements in the assessment of business performance. Exposure to methods for the adaptation of financial statements for decision-making. Topics include: statements of income, balance sheet, cash flow from operation and free cash flow; financial ratio analysis, cash budgets, pro forma statements, forecasting growth potential and financial requirements; quality of earnings, inventory valuation and depreciation methods. Classroom Hours - Laboratory and/or Studio Hours – Course Credits: 3-0-3 |
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| FINC 301 | International Financial Management | 3 |
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Prerequisite: Prerequisite: FINC 201 This course introduces students to the modern concepts and techniques of decision making in a multi-currency setting. Topics will include international monetary systems, foreign exchange markets, foreign exchange risk management, international taxation, multinational investment decisions, and international financial markets and instruments. Classroom Hours - Laboratory and/or Studio Hours – Course Credits: 3-0-3 |
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| FINC 320 | Advanced Corporate Finance | 3 |
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Prerequisite: Prerequisite: FINC 201 Focus is on corporate financial decisions and policy. Topics include: capital budgeting and financing decisions, cost of capital, capital structure with risk, corporate restructuring, lease versus buy analysis and real options. Classroom Hours - Laboratory and/or Studio Hours – Course Credits: 3-0-3 |
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| FINC 325 | Principles of Investment and Security Analysis | 3 |
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Prerequisite: Prerequisite: FINC 201 An introduction to the investment process. An understanding of how individuals and institutions make their investment decisions. A broad exposure to a range of topics including selection of securities, security analysis, instruments, and investment trends. The risks and returns involved in investing in different financial instruments are examined. Classroom Hours - Laboratory and/or Studio Hours – Course Credits: 3-0-3 |
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| FINC 405 | Modern Portfolio Theory | 3 |
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Prerequisite: Prerequisite: FINC 201 A detailed examination of portfolio management and capital market theory including a review of material on efficient markets, the basic Markowitz portfolio model and the capital asset pricing model. The above concepts in terms of international diversification and the evaluation of portfolio performance are covered. Traditional equity and bond valuation techniques will also be investigated. Classroom Hours - Laboratory and/or Studio Hours – Course Credits: 3-0-3 |
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| Total: 15 Credits | ||
| International Business Concentration* | Credits: | |
| ECON 320 | International Economics | 3 |
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Prerequisite: Prerequisite: QANT 201. This course provides the conceptual framework that forms the basis for global commerce. Topics include free trade, the flow of goods and services, investments, balance of payment, and the International Monetary System and the foreign exchange markets in the context of alternative international adjustment mechanisms. Classroom Hours - Laboratory and/or Studio Hours – Course Credits: 3-0-3 |
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| FINC 301 | International Financial Management | 3 |
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Prerequisite: Prerequisite: FINC 201 This course introduces students to the modern concepts and techniques of decision making in a multi-currency setting. Topics will include international monetary systems, foreign exchange markets, foreign exchange risk management, international taxation, multinational investment decisions, and international financial markets and instruments. Classroom Hours - Laboratory and/or Studio Hours – Course Credits: 3-0-3 |
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| MGMT 335 | International Business | 3 |
| Please view all course descriptions: http://www.nyit.edu/courses | ||
| MIST 345 | Emerging Internet Technologies and Global Business | 3 |
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Prerequisite: Prerequisite: MIST 315. This course evaluates models for creating economically viable global businesses using the emerging and contemporary social media technologies. Topics in the areas of the entrepreneurial environment, current web-based technology, and global web-based technology strategy are covered Classroom Hours - Laboratory and/or Studio Hours – Course Credits: 3-0-3 |
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| MRKT 405 | International Marketing | 3 |
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Prerequisite: Prerequisite: MRKT 102. Designed to develop a systematic approach for analyzing trends shaping the global marketplace. Among others, physical, cultural, socio-demographic, legal/political and technological factors are explored. Emphasis is placed on development and implementation of optimal marketing programs to capitalize on emerging market opportunities as well as the avoidance of the pitfalls inherent in crossnational marketing activities. Classroom Hours - Laboratory and/or Studio Hours – Course Credits: 3-0-3 |
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| MGMT 440 | International Business Capstone | 3 |
| Please view all course descriptions: http://www.nyit.edu/courses | ||
| Total: 18 Credits | ||
| * Please note: The School of Management is no longer accepting applications for new students into this concentration. | ||
| Management Concentration | Credits: | |
| HRMT 315 | Human Resource Management | 3 |
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Prerequisite: Prerequisite: MGMT 101 or MGMT 102 except BS Information Technology An introduction to the management of human resources for the effective support and achievement of an organization's strategies and goals. The major functions of planning and staffing, employee development and involvement, compensation and reward and employee relations are examined. Decision-making skills in these areas are developed through class assignments. This course also discusses the role of personality assessment through the lens of HR practices and teambuilding. Classroom Hours - Laboratory and/or Studio Hours – Course Credits: 3-0-3 |
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| MGMT 370 | Organizational Behavior | 3 |
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Prerequisite: Prerequisite: MGMT 101 or MGMT 102 except BS Information Technology An introduction to the fundamental concepts of human behavior within organizations. Topics covered include: motivation, group dynamics, informal organization, formal organizational design, leadership, performance measurement, organizational changes, conflict management and organizational development. Classroom Hours - Laboratory and/or Studio Hours – Course Credits: 3-0-3 |
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| HRMT 435 | Talent Management | 3 |
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A capstone course in which students will develop a talent management plan for an organization. The course is designed to teach students how to align human resource management practices with business needs. A case study approach will be used. Classroom Hours - Laboratory and/or Studio Hours – Course Credits: 3-0-3 |
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| MGMT 475 | Knowledge and Innovation Technology Strategy | 3 |
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Prerequisite: Prerequisite: MIST 216 A senior course examining the agile nature of modern organizations that focus on rapid innovation as a source of competitive advantage. With a focus on the use of technology in facilitating new systems for innovation management, a survey of new and developing capabilities for fostering innovative organizational culture, leveraging corporate human capital an the development of organizational learning as foundations of corporate success will be conducted. Classroom Hours - Laboratory and/or Studio Hours – Course Credits: 3-0-3 |
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| MGMT 480 | Project and Program Management | 3 |
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Prerequisite: Prerequisites: MGMT 102, QANT 201 This course focuses on a holistic approach to project and program management. The content deals with planning, scheduling, organizing, and controlling projects-for example, product development, construction, information systems, new businesses, and special events. The course includes major topics of Strategy, Priorities, Organization, Project Tools, and Leadership. Primary class emphasis is on the project management process and tools. Project management is becoming more important in today's world. Mastery of key tools and concepts could give you a significant competitive advantage in the marketplace. Classroom Hours - Laboratory and/or Studio Hours – Course Credits: 3-0-3 |
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| Total: 15 Credits | ||
| Marketing Concentration Requirement | Credits: | |
| MRKT 301 | Promotional Strategy | 3 |
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Prerequisite: Prerequisite: MRKT 102. A firm's promotional efforts focus on developing and managing an integrated marketing communications strategy. This course studies the planning and implementation of demand stimulating promotion, i.e., advertising, personal selling, sales promotion and publicity/public relations. Promotion is seen as a key element of the marketing mix that contributes to an organization's cohesive marketing strategy. Classroom Hours - Laboratory and/or Studio Hours – Course Credits: 3-0-3 |
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| MRKT 302 | Developing Consumer Insights Through Marketing Research | 3 |
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Prerequisite: Prerequisites: MRKT 102, QANT 201 Students will learn how to conduct research and develop consumer insights in the field of marketing, including methods of data collection, data analysis and appropriate qualitative and quantitative techniques. Control and evaluation of the marketing function will also be covered. Classroom Hours - Laboratory and/or Studio Hours – Course Credits: 3-0-3 |
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| Total: 6 Credits | ||
| Marketing Concentration choice (select three courses) | Credits: | |
| MRKT 405 | International Marketing | 3 |
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Prerequisite: Prerequisite: MRKT 102. Designed to develop a systematic approach for analyzing trends shaping the global marketplace. Among others, physical, cultural, socio-demographic, legal/political and technological factors are explored. Emphasis is placed on development and implementation of optimal marketing programs to capitalize on emerging market opportunities as well as the avoidance of the pitfalls inherent in crossnational marketing activities. Classroom Hours - Laboratory and/or Studio Hours – Course Credits: 3-0-3 |
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| MRKT 421 | Marketing Analytics | 3 |
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Prerequisite: Prerequisites: MRKT 102
Corequisite: QANT 201 We are living in the age of the digitization of the human experience. Every aspect of our lives is being digitized, recorded, stored, analyzed and visualized. Marketing analytics uses this quantitative data to help managers derive marketing intelligence, solve marketing-related problems and take advantage of marketing opportunities. This course will explore quantitative tools for marketing decision-making in areas including pricing, sales forecasting, consumer preferences, customer value, market segmentation, advertising, and social media. Classroom Hours - Laboratory and/or Studio Hours – Course Credits: 3-0-3. |
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| MRKT 422 | Marketing of New Products and Transformative Innovation | 3 |
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Prerequisite: Prerequisite: MRKT 102 and junior/senior status Techniques and practices applied to conceptualizing, developing, launching and managing new products, and implementing transformative innovation. An in-depth evaluation of the product life-cycle will analyze its various stages and how careful planning and management will extend it. The product management concept and its effectiveness as a management tool will also be studied. Classroom Hours - Laboratory and/or Studio Hours – Course Credits: 3-0-3 |
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| MRKT 345 | Professional Selling and Digital Customer Relationship Management | 3 |
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Prerequisite: Prerequisite: MRKT 102. Planning, supervising and evaluation of sales force efforts within the guidelines set by strategic marketing planning are the principal responsibilities of sales managers. This course examines both the theory and practices which are encompassed within the role of sales manager. Classroom Hours - Laboratory and/or Studio Hours – Course Credits: 3-0-3 |
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| MRKT 430 | Digital Marketing | 3 |
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Prerequisite: Prerequisites: MRKT 102 In this course, students will learn to apply digital tools to the marketing landscape. This includes digital products and services (e.g., the Internet of things) as well as digital distribution, digital pricing and payment systems, and digital media and promotions (email marketing, search engine optimization, social media marketing, online advertising, web analytics, mobile marketing). At the conclusion of this course, students will be able to develop a marketing plan that includes digital products, digital distribution, digital pricing, and digital tools for promotions. Classroom Hours - Laboratory and/or Studio Hours – Course Credits: 3-0-3 |
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| Total: 9 Credits | ||
| Total Required Credits = 120 |